« Previous | Main | Next »

July 21, 2008

More For Our Ben Zander Series

Not too long ago we wrote a series of blogs based on the keynote speaker of the Response Expo event we attended in San Diego in May.

Thanks to Mark RamseyI recently found out about a video of Mr. Zander on the awesome site TedTalks. For those of you who'd like to be directly inspired, here is the video of his talk in full view. He actually refers to the radio industry early on in his talk.

"The conductor doesn't make a sound....his job is to awaken possibility in other people."

We are all conductors - at the very least we are conductors of our lives, of our relationships, of our words.

"Who am I being that my players eyes aren't shining?"

TrackBack

TrackBack URL for this entry:
http://www.strategicmediainc.com/cgi-bin/mt/mt-tb.cgi/211

Post a comment

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)


Radio Sage Blog Contributors
Brett Astor and Jeff Small
Search/Subscribe


Rss Subscribe via RSS



Recommended Books
Made to Stick, Heath & Heath
The Power of Persuasion, Robert Levine
Influence: Science & Practice, Cialdini
Words That Work, Frank Lutz
My Life in Advertising and Scientific Advertising, Claude C. Hopkins
Or Your Money Back, Alvin Eicoff
Being Direct, Lester Wunderman
Archives