Heather loves her work. She loves her life. She especially loves to laugh. In fact, she can laugh in almost forty different languages. But don’t be deceived by her joie de vivre. When it comes to work she’s all business. Her extensive knowledge, experience, logic, and no-nonsense planning in every campaign is the foundation of each client’s success. As the Media Director, her media expertise and knowledge guide her team of buyers through every aspect of a campaign. From superior strategy to flawless implementation to rate negotiations, results review, and more. She maintains great relationships with our top media vendors, which puts SMI’s clients in the best position for the top media placements at the lowest remnant rates. Around the office, if you hear someone humming the Jeopardy theme song you know she’s near. She’s not afraid to speak her mind, and when she does, you’d do well to listen! No, not because she’s scary. Because she’s smart. And you don’t want to miss a word she has to say.