SMI at Podcast Movement 2024
SMI’s Leadership and Podcast Teams are heading to our Nation’s Capitol later this month to attend what’s billed as “podcasting’s most important annual event.” Put on by the world’s largest network of podcasters, Podcast Movement is a great opportunity to get face-to-face time with creators, hosts, industry professionals, and service providers.
This ever emerging channel is integral to the future of audio advertising and our work here at SMI, particularly when Podcast listeners are spending an average of 10 hours (or more!) a week listening to their favorite shows—and the carefully crafted ads placed within.
Podcast Operations/Buyer, Steve Mondor is eager to make connections with new shows and gain valuable insights into rising trends and audience behavior. When asked what he hopes to bring back to the office, Mondor replied:
“I’m excited to lean into the efficiencies of data attribution and get an even stronger grasp on the ever-changing landscape of podcasting: all things that can support our client’s growth.”
Podcast Movement offers a jam-packed agenda featuring more than 100 workshops, breakout sessions, panels, and keynote talks from familiar voices such as Ira Glass, Rachel Martin, and Steven Bartlett. Of course, there are ample possibilities for formal and informal networking, a built-in tradeshow to check out the latest pod gear, and evening parties to wind down and wrap up each of the four action-packed conference days.
If you’re heading to Podcast Movement 2024 and want to connect, sign up here to schedule a time to chat with us!