Success can be a surprisingly difficult metric to measure without the right visualization tools. That’s where Tableau comes in.
Tableau is an interactive data visualization software company that has revolutionized the way thousands of companies – including SMI – track and report campaign performance.
Next week, SMI’s data & analytics team is heading to San Diego to attend the conference dubbed the “best data event of the year” by all who attend: Tableau Conference 2024.
Every year, Tableau hosts a massive conference where data fanatics from all walks of life gather together to develop their skills, inspire innovation, and bring home off-the-charts data learnings. Here’s what SMI’s data & analytics team has to say about Tableau.
Alex Foster
Senior Media Analyst
“It’s a very hands-on conference, there are a lot of sessions to choose from depending on what you’re looking to accomplish with Tableau. We’ve gotten a ton of value from it in the past and our client reporting wouldn’t be what it is today without these conferences we’ve attended.”
Tim Bishop
Media Analyst
“We’re constantly figuring out how to improve client reporting, and there’s so many different directions you can go with data collection and telling our story at Tableau.”
Ben Siegel
Information Systems Manager
“Being able to collaborate with others to find solutions to the specific challenges that we face with reporting ensures the effectiveness of our reporting. Tableau Conference has helped SMI implement these best practices and improve the overall ergonomics of our dashboards.”
Share Tableau tips, tricks, and stories with the analytics team when SMI heads to San Diego for Tableau Conference 2024.